Full Job Description
Position: Digital Content Strategist
Location: Wakefield, Massachusetts
Are you a visionary in the digital landscape, eager to craft compelling stories and drive impactful content strategies? If so, we invite you to join our dynamic team at TechWhiz Innovations, a global leader in smart technology and digital solutions. Located in the heart of Wakefield, Massachusetts, TechWhiz Innovations is dedicated to revolutionizing how consumers interact with technology.
About Us
At TechWhiz Innovations, we pride ourselves on our commitment to innovation, customer experience, and leveraging technology for a better tomorrow. As a multi-billion dollar company in the tech sector, we are consistently ranked among the top firms in the industry, generating impressive revenue through our user-friendly products and services. Our talented team is dedicated to creating an environment where ideas flourish and growth is celebrated.
The Role
As a Digital Content Strategist, you will play a pivotal role in shaping our brand’s narrative and engaging our audience across multiple channels. Your strategic oversight will drive our content initiatives, ensuring consistency and excellence in every customer interaction. You will collaborate closely with product teams, marketing professionals, and design strategists to build content that not only resonates but also converts.
Key Responsibilities
- Develop and implement comprehensive content strategies to enhance brand storytelling across various platforms, including websites, social media, blogs, and email campaigns.
- Analyze content performance metrics and conduct A/B testing to refine and optimize all digital touchpoints for max engagement.
- Collaborate with cross-functional teams including design, SEO, and marketing to ensure all content aligns with brand goals and messaging.
- Research industry trends and competitor strategies to identify content opportunities and inform strategic decisions.
- Lead content ideation sessions, ensuring that all content is innovative, on-brand, and relevant to our target audience.
- Oversee editorial calendar to maintain a consistent stream of high-quality content publication.
- Identify influencer partnerships and opportunities that can amplify our reach within target demographic segments.
- Manage relationships with external writers and content creators, providing direction and feedback to meet objectives.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience as a Digital Content Strategist or similar role with a minimum of 3-5 years in content creation and strategy.
- Strong understanding of SEO principles and analytics tools like Google Analytics, SEMrush, and others.
- Excellent writing, editing, and communication skills, with a keen eye for detail and creativity.
- Experience with CMS platforms, familiar with HTML/CSS, and knowledge of social media management tools.
- Ability to work collaboratively in a fast-paced and innovative environment.
- Strong organizational and project management skills.
Preferred Qualifications
- Experience in the technology sector preferred.
- Knowledge of content marketing trends and software tools.
- Proficiency in graphic design and multimedia content creation.
Why Join TechWhiz Innovations?
When you join TechWhiz Innovations, you become part of a culture that emphasizes professional growth, collaboration, and innovation. We are committed to providing our employees with an enriching work experience that supports creativity and personal development. Our benefits include:
- Competitive salary with performance-based bonuses.
- Health, dental, and vision insurance.
- 401(k) plan with company matching.
- Generous paid time off and flexible work hours.
- Professional development opportunities and reimbursement for educational courses.
- Access to state-of-the-art office amenities including a gym, lounge areas, and more.
How to Apply
If you are ready to take your career to the next level and be part of an innovative team that values creativity and strategy, we want to hear from you! Please submit your resume, a cover letter detailing your experience, and a portfolio showcasing your previous work as a Digital Content Strategist.
Application Deadline: Open until filled.
Join us at TechWhiz Innovations to shape the future of technology. Together, let’s make a difference!